PerfectPro and Power For All Alliance
ONE BATTERY FOR MORE THAN 100 DEVICES FROM THE END OF 2022. One battery for all devices. The POWER FOR ALL ALLIANCE offers the widest variety of applications on the market and consistently expands it with new areas of life and applications for the greatest flexibility in your home.
Even more applications, even more manufacturers and products:The “Power for All Alliance”, one of the first cross-brand battery alliances with products for the whole home, will offer users even more benefits in the future: “The world-famous brand Husqvarna will strengthen our ‘Power for All Alliance’ in the garden, our partners Kübler Workwear and PerfectPro are opening two new application areas for users as part of our 18-volt platform: heated leisurewear and consumer electronics,” announces Henk Becker, President of the Bosch Power Tools Division, on. The “Power for All Alliance”, founded in 2020, includes ten well-known and popular brands with a common goal: offering users the best and widest cross-brand 18-volt system and thus maximum added value. A rechargeable battery and charger for all applications throughout the home for products from Bosch, Gardena, Gloria, Wagner, Rapid, Flymo, Steinel and in the future also Husqvarna, Kübler Workwear and PerfectPro: this saves users space and money, and they protect themselves outside the environment.Bosch battery platform convinces both partners and users“We are very happy to join the ‘Power for All Alliance’ because we know that many users want a strong and reliable battery that they can use flexibly in their devices in the home and garden. One system versus multiple is better for the environment and also saves the user money,” says Sofia Axelsson, President of Residential Europe/Pacific at Husqvarna Forest and Garden. Dieter Gorff, sales manager at Kübler Workwear, is also convinced of the battery alliance: “With the ‘Power for All Alliance’ we are creating completely new sales impulses and completely new application possibilities for our end users.” is initially planned with heating function and inductive charging function for smartphones – the first battery-powered product in the portfolio. The aim is to continuously expand the range for the do-it-yourselfer in order to offer this target group an increasingly larger range. Robin Vrijland, Managing Director of PerfectPro, is also enthusiastic about the idea of protecting the environment by using a battery in various devices. And about the resulting opportunities for opening up new customer segments. “So far we have focused on offering sustainable audio equipment for use on construction sites. With the ‘Power for All Alliance’ and our outdoor radio we will be speaking to the end consumer in the futurewith an active lifestyle and thus make our sustainable products available to a wider audience.”Success through innovation and collaborationMore than 30 million Bosch brand “Power for All” batteries are expected to be on the market by early 2023 – these 18-volt batteries have been universally compatible since 2007. In addition, the product portfolio of the “Power for All Alliance” is expanded to more than 100 devices. Bosch alone will expand its product range in the Home area&Garden will expand by more than 40 percent to approximately 60 devices by the end of this year. “With innovations such as our battery-operated UniversalPump 18V compressed air pump, we are opening new segments and significantly increasing the flexibility of our users,” Henk Becker is convinced. “Our vision of improving people’s quality of life is what drives us and brings Allianz together.” Other cooperation partners are already being discussed – with the aim of covering more and more areas of application and life with “Invented for life”.
